Before the 46-year-old Arlington, Va. resident had time to remove his Carolina blue coat, a security guard approached and told Demery he couldn't sit in that section of John Paul Jones Arena wearing Tar Heels colors. Soon afterward, another Virginia staffer asked to see his ticket to verify that it was legitimate. And finally, associate athletic director Jason Bauman escorted Demery from his seat and relocated him to another seat 17 rows higher in the lower bowl......
http://rivals.yahoo.com/ncaa/basketball/blog/the_dagger/post/Wearing-North-Carolina-colors-costs-Tar-Heels-fa?urn=ncaab-307922